VettNews Cx
Improving trust, revenue and efficiency for digital publishers.
Editors at Pulitzer Prize winning newspapers, award winning college news outlets and local news sites are building trust with their audience by inviting, receiving and responding to reader feedback and corrections requests using Cx.
Keep your staff
safer
Cx allows editors to professionally manage feedback. With journalists facing increased online and physical harassment, you can keep your staff safe and improve reader civility.
Manage corrections 30% faster
Manage corrections an estimated +30% faster with a lean workflow. Cx was a key part of the non-profit news outlet ReligionUnplugged.com growing its audience by 48% in one year.
Boost subscription revenue
Boost subscription revenue by understanding reader pain points. Studies by Knight Foundation, Gallup and Pew Research show making corrections to mistakes is the most important factor in reader trust.
Source valuable knowledge
Source accuracy from valuable knowledge in your audience. The Tampa Bay Times used Cx to better understand its audience in expanding their local coverage
Good Journalism is dependent on a strong relationship with readers
Simple requests for readers and intuitive dashboards for editors means less harassment for staff writers and a more personal relationship with your audience.
VettNews Cx enables us to track and respond to suggestions and be transparent. The Newsreel Asia team is thankful to Paul Glader and his team for developing this revolutionary tool for the media industry and its consumers.
Mariya Rajan, Producer and Head of Website, Newsreel Asia.
Traction
+2 Million
Articles currently using VettNews Cx
25+ Publications
Managing corrections through VettNews CX
1500
Issues of reader feedback received
Partners
Accelerators, incubators and affiliations
Funding
Grants and Investment
Easy Integration
Is my publication site compatible?
Yes. We haven’t found a CMS platform that isn’t compatible. Even if you haven’t upgraded your platform in over a decade, if you can run a little javascript and HTML, you can run Cx.
What do I have to install?
The code on the left is the whole thing you have to install. One block of code at the bottom of the layout in your content management system, under 280 characters.